client
Pasitha

location
Vancouver, British Columbia

scope
Brand Identity, Photography, Art Direction, Web Design

role
All

Pasitha encapsulates the very essence of European lifestyle – a life dedicated to savouring the present moment. As a brand specializing in nebulizing waterless diffusers and essential oil blends, Pasitha is your gateway to tranquillity and well-being.

The brand identity is meticulously crafted to embody this philosophy. Through thoughtfully selected imagery and a minimalist approach to typography and colour, Pasitha exudes an air of timeless heritage, all without a trace of antiquity. It's an invitation to embrace the art of slowing down, immersing oneself in the moment, and relishing the simple yet profound pleasures of life.

POSTER DESIGN
           For individual essential oil blends

PACKAGING DESIGN
           For individual essential oil blends

ART DIRECTION
            Lifestyle photography

PACKAGING DESIGN
            Box, Oils and Postcard